References
Environmental
Scanning
-
https://www.asiafundmanagers.com/int/singapore-recession-ipp-financial-interview/
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https://insights.learnlight.com/en/articles/5-benefits-of-gamification-in-learning/
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https://www.psd.gov.sg/challenge/ideas/deep-dive/financial-literacy-in-a-time-of-digitalisation
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https://www.csa.gov.sg/news/press-releases/csa-public-awareness-survey-2019
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https://legalinstruments.oecd.org/en/instruments/OECD-LEGAL-0461
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http://www.china.org.cn/business/2019-08/01/content_75054932.htm
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https://www.bbva.com/en/china-top-ranking-financial-literacy/
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https://www.opploans.com/oppu/articles/statistics-financial-literacy/
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https://www.oecd.org/pisa/PISA-2105-Financial-Literacy-USA.pdf
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https://www.financialeducatorscouncil.org/financial-literacy-statistics/
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https://www.consumerfinance.gov/consumer-tools/educator-tools/youth-financial-education/
Survey
Results
Findings &
Insights
Preliminary Prototype - Fin-eX
Account: chew.18@ichat.sp.edu.sg
Password: Complex@123$
Actual Prototype - Telegram Bot
Marketing Plan -
Instagram Account
Account: @finex.ifl
*not private, so you may search it up to take a look at the mockup of the ads natively
CA2:
Presentation Slides
